The iPhone 16e helped Apple take the lead on the smartphone market through Q1

Apple has returned to the top of the smartphone market in the first quarter of 2025, Report Counterpoint ResearchS A key factor in the success of apple At the beginning of the year, the iPhone 16 E, which sales, has been more than satisfactory so far.

According to Counterpoint Research, Apple ranks first in the ranking with a 19% market share, such as the iPhone 16e, which replaced the cheapest model in the company’s smartphone, the iPhone SE, has contributed significantly to the leadership position.

As another determining factor for presentation, the strong positions of the technology giant of markets in Japan, India, the Middle East, Africa and Southeast Asia, where double -digit growth is noted.

Samsung ranks second with an 18% market share. The decline in the Korean conglomerate is mainly indulged in the late release of the Galaxy S25 smartphones, which, however, have recorded significant sales growth within March.

Counterpoint-Smartphone-Sales-Q1-2025

The third position is for Xiaomi with a market share of 14%, which is an increase of 1% compared to the first quarter of 2024. The Chinese company has achieved another growth on local land, where its entry into the segment of electric cars continues to position it as a leader in the technology sector. The five are also ranked vivo and oppo.

The global spartfon market has achieved an increase of 3% annually, but Counterpoint Research notes that this trend is unlikely to be maintained, given the uncertain economic situation between the US and its trading partners worldwide.


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