Apple is said to be considering a U-turn in his AI plans for voice assistant Siri. According to a new report, the iPhone manufacturer should think about relying on Claude from Anthropic or Chatgpt from Openaai instead of its own AI model. Claude has emerged as an internal favorite, it continues. Apple wants to operate a tailor -made version of the model on its own cloud servers.
The considerations should According to the US financial news agency Bloomberg in connection with personnel changes that were made in responsibility for Apple’s AI division. John Giannandrea, who had moved from Google to Apple, said he lost his previous responsibility for the Apple Intelligence. Software boss Craig Federighi, who should now be responsible for the AI projects in general, and Mike Rockwell, who is supposed to take care of Siri in particular, took his place. Rockwell had previously been entrusted with the development of the Vision Pro.
Apple stays with its own servers
Rockwell had different models (Claude, Chatgpt and Google Gemini) tested. In the series of tests, it was also examined whether the models can be operated on Apple’s tailor-made AI servers. The private cloud compute is characterized by the fact that it should not have any “memory” to ensure higher data protection for the users. To what extent Apple can also ensure the previous standard of Apple Intelligence with a third -party model, the report cannot be found. In any case, Apple recorded the talks with Anthropic. These were at an early stage.
Apple’s possible dispensing with its own AI model for Siri is related to the delays in the conversion of voice assistance. Already at the WWDC developer conference in 2024, Apple promised a significantly better Siri. This year it was announced that the completion was delayed. Currently it is only to be expected in 2026. According to reports, Apple’s own AI model should not meet expectations in Cupertino. However, this has not yet been rejected.
Controversial
The considerations of using an external model should not be without controversy internally. Bloomberg writes your own AI team. There were threatened to emigrate, especially since competitor Meta was currently in the process of picking up talents. Apple wanted to stay with the equipment anyway when processing on the devices. The Foundation Models had recently been opened for the first time for app developers. In autumn they are to be used in apps with iOS 26 and the other new operating system versions.
In the course of the changes, Apple is also said to have rejected the programming tool Swift Assist, which was also announced in 2024, in its originally planned form. At the first performance, there was talk of a separate AI model that should be available as a programming chat bot. This year Apple explained that his “vision was expanded”. Chatgpt or other models can be used in the Xcode programming environment. Supposedly, the original plans should no longer be followed up.
Apple, Anthropic and Openai did not comment on Bloomberg about the report.
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