China: Record pre -orders at iPhone 17

Apple’s new iPhone-17 smartphone series seems to be well received in the People’s Republic of China. According to initial information on the pre -order figures, all previous records at iPhones in the country were broken – despite the fact that the iPhone Air, Apple’s ultra -thin model, had to be delayed due to admission problems at the ESIM. Loud Report of the South China Morning News published in Hong Kong The biggest iPhone, the standard model with 256 GB of storage space, was more popular with the large e-commerce platform JD.com-known as the new owner of MediaMarkt / Saturn-in the first minute than on the entire first day on iPhone 16.

Problem case iphone air

Pre -orders for the iPhone Air had Apple stopped at short notice until regulatory problems have been solved. For the first time, the narrow-iPhone only comes with a device in China with an integrated SIM card, which apparently presents the authorities with challenges. All other models continue to use physical SIM cards as you are used to in the Middle Kingdom. The ESIM saves space for a larger battery in the iPhone Air, but it also means that initially only a Chinese mobile operator, China Mobile, can allow the device in his network.

In the meantime, the Andrag at iPhone 17 in China was so great that users should not be able to open Apple’s in -house pre -order side. A customer announced that it took five minutes for the payment confirmation to go through. In addition, all pick -up dates for the iPhone 17 Pro Max are said to have been awarded in the metropolis of Shanghai on the start of sales (next Friday, September 19) after only 20 minutes. Already on Saturday the waiting times in individual Chinese provinces had gone up to all variants of the iPhone 17 to mid -October.

Chinese market is recovering

Apple had launched a completely new form factor-the iPhone Air-at this year’s iPhone year, but also made clearly visible changes in the other model series. The iPhone 17 Pro and 17 Pro Max get a new “Camera Plateau” including new aluminum houses and new colors, including a bright orange. The standard iPhone 17 model is considered attractive because it for the first time contains a promotion display (1 to 120 Hertz with Always-on screen), a faster processor and better cameras. In contrast to previous fears, the prices were not increased, although it started with 256 GB and not 128 GB.

The Chinese market had recently been difficult for Apple, government subsidies preferred local models and there was a real patriotic campaign not to buy Apple products, although these are still mainly produced in China. However, it has long been shown that the market seems to be recovering slowly. This phase now seems to have accelerated significantly with the iPhone 17.