Apple CEO Tim Cook has made clarity on how the new duties introduced by President Donald Trump’s administration will influence the company and its revenue in the short term. Although forecast losses due to customs duties represent only about 1% of the company’s revenue in one quarter, the amount is still more than serious.
For most people following the technology sector, it was clear that the US -China commercial war on the US and China, who has fallen with every day, will cost many US companies in the US. Now we have clarity and how much the newly introduced tariffs from the US conglomerate Apple conglomerate will cost.
During the latest financial briefing of the technology giant held yesterday, Tim Cook announced that the duties, which at this time are 145%, will cost the company about $ 900 million in the coming months. The colossal amount is estimated and is also based on the assumption that the size of the tariffs entered will not be increased.
Apple’s boss added that most iPhone is expected to be sold in the United States in the next quarter to be produced mainly in India. Given the charter cargo flight strategy precisely from India which apple It has recently taken, this is no surprise. Other devices such as iPad, Mac, Apple Watch and AirPods are expected to be used mainly in Vietnam.
In the first quarter of 2025, Apple marked a 2% increase in iPhone sales, and the overall revenue of the Cupertino giant amounts to $ 95.4 billion, with $ 46.2 billion being made by smartphone sales.
This means that the estimated loss of $ 900 million would be between 1% or 2%, depending on which column we choose to compare it with. Nevertheless, the amount remains worriedly high, and given the continuing tension between the US and China, it will probably not remain an isolated case at least in the foreseeable future.
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